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Giveaway Blast

Promotional notification for giveaway campaigns.

Attribute
Channelsin-app, push
User typesStudents
RegionsNA, EU
Platformsweb, iOS, Android
Product areaMarketing
Notification preferencemarketing_communications
Notification configs/v1/giveaway_blast_in_app.yml, /v1/giveaway_blast_push.yml

Audience

The audience may vary giveaway-to-giveaway, but so far, we've targetted US Affiliated students who were active in the last 90 days.

Trigger

This notification is meant to be triggered using the notification send blaster. It is not triggered anywhere organically. You must include the required month_year attribute, as well as have the month_year copy + link values properly set up on the monolith side in order for the notification to send successfully. There are separate configs for each channel, because sometimes we want to target different audience groups per channel (for example, in March we'll have a narrower push audience than in-app audience).

Additional info

Aliases

  • Giveaway Blast
  • Feb giveaway 2026
  • March giveaway 2026
  • Monthly giveaway blast